Identity area
Type of entity
Authorized form of name
Parallel form(s) of name
Tourism Marketing and Development Branch
Marketing Branch
Marketing and Communications Unit
Marketing and Planning Unit
Standardized form(s) of name according to other rules
Marketing Branch
Other form(s) of name
Ontario. Ministry of Economic Development, Trade and Tourism. Marketing Services Branch
Identifiers for corporate bodies
Description area
Dates of existence
History
The Marketing Branch was created within the Ontario Ministry of Economic Development, Trade and Tourism in 1996, resulting from the division of the former Marketing and Public Affairs Branch into the Marketing Branch and the Communications and Public Affairs Branch.
The branch was located within the Marketing and Trade Division.
By 1998, it was known as the Marketing Services Branch, but by 2000 the name had reverted to Marketing Branch under the Ministry of Economic Trade and Development. In the next few years the name changed under three times: In 2001 it became the Marketing and Communications Unit (Ministry of Economic Development and Trade); In 2002 - the Marketing and Planning Unit (Ministry of Enterprise, Opportunity and Innovation); and in 2003 - the Marketing and Planning Branch (Ministry of Enterprise, Opportunity and Innovation).
Places
Legal status
Functions, occupations and activities
The Marketing Branch is responsible for corporate marketing, tourism marketing, investment marketing, creative services and special events, and market research and planning on behalf of the Ontario Ministry of Economic Development, Trade and Tourism. It also includes a modified version of OIS (Ontario Investment Services), formerly located in the Investment Branch.
Address
Internal structures/genealogy
General context
Relationships area
Related entity
Identifier of related entity
Category of relationship
Type of relationship
Dates of relationship
Description of relationship
Related entity
Identifier of related entity
Category of relationship
Type of relationship
Dates of relationship
Description of relationship
Related entity
Identifier of related entity
Category of relationship
Type of relationship
Dates of relationship
Description of relationship
Related entity
Identifier of related entity
Category of relationship
Type of relationship
Dates of relationship
Description of relationship
Related entity
Identifier of related entity
Category of relationship
Type of relationship
Dates of relationship
Description of relationship
Access points area
Subject access points
Place access points
Epithet
Control area
Authority record identifier
Institution identifier
Rules and/or conventions used
RAD: Rules for Archival Description, 2nd edn (2008)
Status
Level of detail
Dates of creation, revision and deletion
2026-11-16: migrated to AtoM
Language(s)
Script(s)
Sources
Archives of Ontario. Inventory 9 - Records of the Ministry of Economic Development and Trade (February 1997)
Kwic index to Services
Maintenance notes
Archivist(s):
Robert Anger; Rossiter